Google AdWords and Google Conversion Tracking
This website uses Google AdWords. AdWords is an online advertising program of Google Inc., 1600 Amphitheatre Parkway,
Mountain View, CA 94043, United States (“Google”).
As part of Google AdWords, I use so-called conversion tracking. When you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that the Internet browser places on the user’s computer. These cookies expire after 30 days and are not used for the personal identification of users. If the user visits certain pages of this website and the cookie has not yet expired, Google and I can recognize that the user has clicked on the ad and has been redirected to this page.
Each Google AdWords customer receives a different cookie. Cookies cannot be tracked through AdWords customers’ websites. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. Customers will find out the total number of users who clicked on their ad and have been redirected to a page with a conversion tracking tag. However, you will not receive any information that can be used to personally identify users. If you do not wish to participate in tracking, you can object to this use by easily disabling the Google Conversion Tracking cookie via your Internet browser under User Settings. They are then not included in the conversion tracking statistics.
The storage of “conversion cookies” is based on Article 6(0). 1 lit. f GDPR. The website operator has a legitimate interest in the analysis of user behaviour in order to optimize both its website and its advertising.
For more information about Google AdWords and Google Conversion Tracking, see Google’s Privacy Policy: https://www.google.de/policies/privacy/.
You can set your browser so that you are informed about the setting of cookies and allow cookies only on a case-by-case basis, exclude the acceptance of cookies for certain cases or in general, and enable the automatic deletion of cookies when the browser is closed. When disabling cookies, the functionality of this website may be limited.
This website is protected by reCAPTCHA and Google’s privacy policy and terms of use apply.